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Premier In-house Brands

APPLIED Adhesives premier product lines focus on innovative, high-quality, and unique adhesives that customers can’t get anywhere else. A complement to our partner products, APPLIED’s in-house brands provide customers with best-in-class products for hard-to-solve adhesives challenges.

Take a minute to learn more about:

  • ASURE®: Our Innovative, wide-ranging premium product line
  • Pacific: Groundbreaking water-based product line and palletizing adhesives
  • Matrix: Advanced specialty adhesives
  • Caldex: Superior quality latex compounds
APPLIED Brands
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A leader in adhesive applications, APPLIED Adhesives’ ASURE® technology uses some of the most refined raw materials available. ASURE® is formulated to increase bond strength, improve mileage, and reduce usage. Technologies include: hot-melt, water-base, epoxies, Cyanoacrylates (CA), Methyl methacrylates (MMA), Urethanes, Polyurethanes, and Acrylic.

Market segments served:

For more than 40 years, Pacific’s hot-melt, water-based, and palletizing adhesives have been top sellers in a wide range of markets, including labeling, packaging, paper converting, woodworking, and assembly.

Today, the Pacific brand is best known for two landmark products:

Pacific BREAKAWAY Palletizing Adhesive

Pacific BREAKAWAY Palletizing Adhesive is used to prevent goods from being damaged during shipping and reduce stretch-wrap use. Typically our customers see a 50% reduction in the amount of stretch-wrap they use, which leads to cost savings and a greener planet.

  • Is made from FDA-approved formulas, non-toxic and eco friendly
  • Requires minimal force to remove from the stack
  • Works on most kraft, OPV, and UV coatings; plus plastic bags
  • Leaves no residue, and when properly applied, does not harm package graphics or surfaces
  • Uses affordable, low-maintenance application equipment

Pacific BREAKAWAY Palletizing Adhesive Flyer

Pacific ICE-TITE Labeling Adhesive

Pacific ICE-TITE Labeling Adhesive is specially designed for coated glass, other coated containers and hard-to-adhere labels.

  • Is ice-proof and has excellent wet-tack abilities—reducing flagging and rework, saving time and money
  • Has very stable viscosity properties that lead to longer shelf life than other labeling products
  • Is available in multiple packaging options
  • Produces higher yield with less downtime for clean up
  • Runs on superior machining like high-speed rotary, direct-transfer, and picker equipment or labeling coated glass and treated plastic containers.

Pacific ICE-TITE Labeling Adhesive Flyer

Matrix Advanced Materials Adhesives are designed especially for engineering solutions for designers and manufacturing engineers throughout key OEM and general industrial manufacturing industries. APPLIED currently offers the following Matrix Adhesives chemistries:

  • Spray contact adhesives
  • Sealants
  • Modified silane (MS) polymers
  • Hot-melt adhesives

Caldex focuses on manufacturing custom latex compounds. Founded in 1977 and later acquired by APPLIED, Caldex has a reputation for superior quality, batch consistency, and technical support. Whether you need carpet backing compounds, custom mold-making compounds, or mask latex formulations; Caldex is an excellent choice for your latex needs.

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