Communications Manager

Location: Remote

About Us

We are a national company with over 40 years of experience in providing adhesive solutions to manufacturers of consumer products. Our continued success and growth has been built on the quality of our team to customize solutions that offer our clients operational efficiencies, product integrity, and protect customers’ brands. We’ve secured partnerships with the largest adhesives and OEM manufacturers in North America to provide best in class products and application options. We are the industry leading channel partner in markets we serve.

Opportunity Description:

APPLIED Adhesives requires an enthusiastic Communications Manager to lead our internal and external communications. Creating and developing distinct, compelling content to drive meaningful connections with our targeted audiences – customers, suppliers, business segments and team members.

We are looking for someone who is a Thought Leader, an effective Team Player and Digital Channel Expert. We seek someone who can bring together creativity and technology, in a fast-paced, ever changing growth environment, to communicate our message and evolving brand to our targeted industries.

The ideal candidate will lead the continuous development and execution of APPLIED’s Communication platform: Their driving purpose is to build out our brand, increase customer engagement, enable lead generation through content, making meaningful connections resulting in new business.  This role will also be responsible for a large portion of our digital platform including the website, internal/external communications, digital engagement, and e-commerce.

The applicant should have a proven track record of successful projects that increased employee engagement, attracted customers, empowered a company brand, and generated sales growth.

This position will be intensely interesting to an individual who wants to be a part of building a transformative and high performing team, tasked to drive significant market share growth.

This position is remote based and reports to the Vice President of Marketing at APPLIED.

Accountabilities:

  • Responsible and accountable for supporting the creation and launch, alongside of the VP of Marketing, a company-wide Communications Strategy: including but not limited to content, messaging, tools, events, and digital channels.
    • Create and draft digital content, including partnering with our Digital Marketing Specialist, vendors, and creative agencies.
    • Build a digital dashboard to capture communications performance metrics: Website SEO data, events, eigital campaigns, leads, complaints etc.
    • Develop a strategic communications planning calendar for promotion and dissemination of corporate and marketing content.
    • Work cross-functionally to understand communication and engagement needs and projects.
    • Be a part of the APPLIED’s M&A Integration team, driving timely communications to all stakeholders.
    • Evaluate and assess the effectiveness of communication initiatives and support the continuous, measurable improvement of activities through feedback surveys.
    • Ensure internal and external communications reflect a consistent design and tone, adhering to brand guidelines.
    • Manage Public Relations.
  • Develop, write, outsource, edit, and implement internal and external communications materials – advertisements, brochures, trade show venue and booth materials, marketing materials, presentations, etc. Insure the highest standards.
    • Develop high-quality presentation materials for presentations by Executive Team, Sales and others that reflect branding and positioning.
    • Perform communication consulting, change management initiatives, and proofreading of documents.

Skills and Experience:

  • Education Bachelor’s degree in Public Relations, Marketing, Communications, English, or similar field, MBA preferred.
  • Experience – Minimum 5 years of experience in Corporate Communications, Branding and Digital Marketing with a focus in strategic technical content development and execution in the Chemical Industry. Strong understanding of the latest digital and social media technology tools. Skills to best leverage tech for marketing programs as part of an overall social media business strategy: SEO improvement- keyword management, paid display etc.
  • Mindset – Comfortable “being uncomfortable”. Excels and embraces a high paced, ever changing growth environment. Strategic mind set and the ability to create a consultative and solutions-focused sales environment. A “quick study” and “self-starter” – leads with a true sense of urgency…a forward thinker constantly focused on shaping the organization to meet and anticipate both near and long-term business issues. Can easily balance and transition from future strategic state to “in the moment” tactical state to advance the growth initiatives. Not afraid to roll up their sleeves.
  • Strategic Orientation – Proven ability to navigate complex multi-stakeholder opportunities. Ability to create a strategic plan with requisite tactical initiatives and work plan.
  • Influential – Ability to influence at all levels of leadership. Ability to lead cross-functional teams toward a defined outcome. A proactive and adaptive professional.
  • Project Management – Highly organized with strong planning, facilitation, collaboration, and execution skills. Excellent project and time management skills. MS Project experience is preferred.
  • Interpersonal – Entrepreneurial acumen, ability to communicate at all levels within an organization, build and manage relationships. Proven experience & ability to work independently as well as in a team environment.
  • Communication – Demonstrated excellence in verbal and written communication skills and content judgement.
  • Strong computer skills, MS Office, Windows O/S, Adobe Creative Suite, and Social Media tools.
  • Strong working knowledge of HTML, WordPress, email campaign systems, Facebook, Twitter, YouTube, and Instagram. Proficient in MS Office (Word, Excel, PowerPoint, SharePoint, Project), PARDOT (or similar marketing automation tool), and Salesforce (or similar CRM system).

We offer a competitive base salary plus bonus incentives, company car program, excellent benefit package (Health, Dental, Life, and Disability) and 401(k). Please send cover letter, resume and salary requirements.

We are an Equal Opportunity/Affirmative Action employer. All qualified applicants will receive consideration for employment regardless of age, race, color, sex, gender, religion, national origin, physical or mental disability, citizenship, or any other classes recognized by state or local law or any other characteristic protected under applicable federal, state, or local law.






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